Meesho serves the India that premium D2C brands, Nykaa, and Blinkit don't. It's the largest e-commerce platform for tier 2 and tier 3 cities and it's quietly outgrowing every competitor in user count. The brand conversation about Indian e-commerce consistently misses it.
Most people know Tata Salt and Tata Tea. Fewer realise that Tata Consumer Products now also owns Soulfull, NourishCo, and the food business of Tata Chemicals and is consolidating everything under one listed entity. This is India's biggest FMCG restructuring in a decade.
Aadit Palicha dropped out of Stanford at 19 to deliver groceries in 10 minutes. Most people thought it was a stunt. It turned out to be India's fastest-scaling consumer startup since Jio.